Charles Moore

President/CEO
Marina Office
Photo of Charles Moore
  • D: 415.296.2199

Born, raised, and educated in the Bay Area, Charles (Charlie) Moore followed in the footsteps of both his grandfather, Walter E. McGuire, and his mother, Florian McGuire Moore.

Shortly after receiving a B.S. in Business Administration and Economics from St. Mary’s College, he began his now 35-plus year career in real estate. He re-opened McGuire Real Estate in 1980, and grew the company from a 2-person office with $1M in sales to the current $1.3B operation with seven offices around the Bay Area.

Throughout his journey he has served on many different boards, contributed to civic interests, and supported the surrounding communities in many different ways. Notably he was the San Francisco Board of Realtor’s Realtor of the Year in 1988, he served as President of the San Francisco Association of Realtors in 1998, on the Executive Committee as Vice President of the Coalition for Better Housing in 1993, past Director of the San Francisco Chamber of Commerce (1991-94), and community interests such “Save Our School Sports” Program with fundraising, organizing, and motivating young people. He is a past President of Habitat for Humanity—San Francisco and Marin. Charles has been a featured speaker at Inman Connect NYC, has a curiosity for the WWII era, and is a former competitive cyclist. To learn more about his commitment and passion for cycling click here.

His role as a high-level, creative visionary with leadership responsibilities will lead the McGuire companies into the future:

 
  • Plans, develops, and establishes policies and objectives of McGuire companies.
  • Confers with company management team of 10 to plan business objectives, develop organizational policies, coordinate functions, and establish responsibilities and procedures for attaining objectives as set at an annual company retreat.
  • Creates vision for the company culture, which determines company strategy and direction. Reviews activity reports and financial statements to determine progress and status in attaining objectives and revises objectives and plans in accordance with current conditions.
  • Directs and coordinates formulation of financial investments to maximize returns on investments, and to increase productivity. Plans and develops public relations policies designed to improve company’s image and relations with customers, sales team and employees.
  • Evaluates performance of executives for compliance with established policies and objectives of firm and contributions in attaining objectives and annual goals.
  • Client relations interface with high value properties and affluent McGuire customers.
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