Responding to emergencies in a variety of uncertain situations and diverse neighborhoods taught Rob La Eace a lot about how people should be treated—not only in a crisis situation, but in everyday situations as well. “ Compassion, teamwork, patience and preparedness are simply part of the firefighter’s toolbox,” says Rob.” Building on those skills helped me be a better asset to the people I served.”

Today, these same skills are an asset to those who work with Rob in his career as Broker Associate Realtor. Though he serves the community in quite a different way, the “tools” he put to work as a firefighter are what makes the difference to the many clients Rob works with as a Realtor.

While it may help that Rob is the type of guy with a warm smile and a friendly attitude, his professionalism, organization and drive to succeed are what make him stand out in his career. He’s in touch with his client’s needs and in touch with the City. If you are moving in Pacific Heights, the Marina, or other parts of San Francisco, let A Local’s Perspective make the difference for you.

Be sure to read Rob’s monthly article at www.theregistrysf.com

List of Sales

Seller Representations:

• 186 Dellbrook - MLS #332041
• 406-410 Green St. - MLS #326843
• 1467 25th Ave. - MLS #362630
• 152 Lombard St. #201 - MLS #284772

Buyer Representations:

• 159 Peralta - MLS #280837
• 2200 Pacific Ave. #3E - MLS #290652
• 1650 Jackson St. #209 - MLS #286170
• 136 Midcrest Way - MLS #321321
• 317 29th St. #101 - MLS #316809

Testimonials

“Three words sum up my experience with Rob: thoughtful, thorough, and patient. Being an impatient, picky person with little free time to devote to my new home search, Rob made my process easy in a briskly competitive housing market. Rob spent time analyzing my needs and tastes, and fit these criteria perfectly with several choices within my target price range. Rob outperformed my expectations in every regard.”

The Peralta TIC Group, San Francisco
“Finding a great home was hard enough…but finding the right Realtor to help us get that great home was even harder—until we met Rob. His enthusiasm and persistence allowed us the opportunity to get the home we wanted most! When looking for the right Realtor, you don’t need a salesperson. You need an advisor who will lay out the facts…and Rob did just that.”

G. Wong, San Francisco
“Rob is professional, detailed, and responsive. Rob replaces the worry and anxiety of buying a home with education, and useful real estate knowledge. Priceless!”

Stacey Lagala, San Francisco
“When my offer on my new home was accepted, I was faced with the frightening reality that I now needed to sell my current home quickly. A good friend of mine recommended Rob—stating he knew the neighborhood and the San Francisco real estate market very well. In a difficult market that was favoring buyers, we sold my home in 13 days!Most importantly, I felt that Rob was protecting my interests all along the way.”

J. Blue, M.D., San Francisco
“Rob is an extremely hard-working realtor. He is solid, diligent, and takes care of his clients every step of the way. Rob really knows the local market conditions, and exhibits true professionalism. He has the utmost integrity and made me feel comfortable with the complexities of real estate transactions. Rob is the kind of professional you want on your side – he is truly out for my best interests. I give him the highest recommendation and would use his services again.”

Cal and Patty O’Kelly, San Francisco
“Rob was an excellent choice for us! His upbeat and genuine personality combined with his hard work ethic made the preparation and selling of our condo not only easier but almost stress-free. If we have to sell our new home, without a doubt we will use Rob again. Rob Rocks!!”

A. Goodman & J. Purewal, San Francisco
“We loved working with Rob from the start. As first-time home buyers, it was critical for us to partner with an agent who could understand our needs, be patient and helpful with regard to our questions, and introduce us to homes that gave us the biggest “bang for our budget.” Rob exceeded these expectations – he has an intimate understanding of many San Francisco neighborhoods, a large number of working relationships in the industry, and the enthusiasm required to help first-timers go through the searching, buying, and closing processes. Some agents are just “there when you need them,” but Rob was truly looking out for us the whole time. We would definitely work with him again and definitely recommend him to anyone looking for a home in San Francisco.”

A. White, San Francisco
“My perspective of Rob, truly is unique. Rob was not the agent representing me in my transaction, but rather the seller and I was the buyer. What struck me immediately, was how comfortable I felt in his presence. His knowledge of the neighborhood and childhood stories of growing up in San Francisco made our interaction fun and relaxing. Suddenly—I wasn’t speaking with a Realtor—I was speaking with a new friend.”

R. Gurman, San Francisco
“Robert is the most personable, competent, and thorough man I know. He’s the kind of person you want by your side whether it’s helping you paint your home, diving the ocean’s depths, or organizing and developing your business. His talents are seemingly endless and his efforts have been instrumental in the achievement of my success. I can’t imagine a wiser choice than Robert to assist with your real estate needs.”

S. Winkler, San Francisco
“The detail orientation, customer service, planning, and professionalism that Rob demonstrated throughout the sales process set a new standard for other Realtors to follow.”

G. Bogdan, San Francisco
“This was the first time we had used Rob for a real estate transaction (we had used other Realtors in the past). Rob was on top of the buying process from day one. We were very pleased that in a tough market, we were able to purchase the condominium we really wanted. We would use Rob again and we would recommend him to our friends. Thanks Rob!”

W.J. Garner, M.D., San Francisco
“I’ve known and worked with Rob for years. His organization and ability to follow up have been the cornerstones of his success.”

K. Shelton, San Francisco
“From our first meeting, I was impressed with Rob’s thoroughness and professionalism. Selling my home within days – and over asking price- speaks to his polished marketing skills.”

B. Brose, Marin County
“I have worked with Rob on homeowner related issues for several years. I trust his integrity, and appreciate his dedication, upbeat energy, and enthusiasm. They really make a difference in getting the job done!”

S. Wasserman, San Francisco
“I have been a close friend of Rob’s for almost 20 years and know him to be an honest, forthright and exceptionally diligent person. As a real estate agent myself, I am confident in Rob’s abilities to represent his client’s interests fully.”

Ashish Kurani, San Francisco
“Rob did a great job from start to finish. The process of buying a home in San Francisco is a difficult one from many perspectives, but Rob made it a smooth process. Everything from evaluating neighborhoods, to formulating an offer price, to going through the process of inspections and escrow was great. Rob’s advice and perspective on the local market was a key asset in my purchase in SF. I recommend his services to anyone who is serious about breaking into this market.”

D’Silva Family, San Francisco
“We were very scared when we put our home for sale, but Rob calmed our nerves by providing us a lot of comparative pricing information and explaining the sale process very well. He was very professional, extremely knowledgeable, and whenever we had a question he always got back to us very promptly.”

C. Cohen, San Francisco
“Rob La Eace was by FAR the best man for the job! He was confident in the listing price he set, and never wavered for one second, even though I had concerns about the state of the real estate market when I decided to sell my condo. He quickly and efficiently took me through everything I needed to do to prepare to sell my condo, and made the whole thing stress-free and easy for me. Only 3 days into the listing, we got an offer at the listing price, just as Rob had predicted! It was easier than I ever could’ve imagined, and it was all because of Rob’s expertise and knowledge of the market. Anyone looking to sell their apartment in San Francisco should not even consider anyone other than Rob La Eace!”

Jamie T., San Francisco
“My experience with Rob for my condo sale was extraordinary. His dedicated hard work, consideration for my interests, and attention to detail was very impressive. Rob’s knowledge of the San Francisco market as well as his positive disposition allow for a comforting, trust instilling experience. I would highly recommend him!”